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CX Shared Experience Roadshow Series - Banca Transilvania Edition
OVERVIEW
When market leaders open their doors, Shared
Experience becomes the New Competitive Currency. The 4th Customer Experience
ROADSHOW Edition comes to Cluj-Napoca, one of the region’s most dynamic
business hubs, to explore how Customer
Intelligence becomes Capitalized Value, measurable, governed, and embedded
into business performance.
Across Europe:
- 86% of customers say experience influences their loyalty more than price (PwC)
- Companies leading in CX outperform competitors by up to 80% in revenue growth (Forrester)
- AI-enabled customer operations can increase productivity by 20–30% when strategically deployed (Deloitte)
- Yet fewer than 1 in 4 organisations have successfully scaled CX across the enterprise (Gartner)
Customer Intelligence is not hype.
It is structured capital.
In today’s economy, CX is no longer a battleground of impressions, it is a currency of trust, performance, and long-term enterprise value.
Meet the HOST of the 4th CX Insiders TOUR STOP
“Elevating Customer Operations: From Experience to Structured Capital”: Banca Transilvania - leading the future in banking through strategic innovation that serves people and raises industry standards.
Designed For Leaders - By Leaders, the Marketing Insiders Group Roadshow brings together executives who move beyond strategic talks, sharing real operational architectures, governance models, and innovation frameworks that drive enterprise performance.
This edition explores how customer operations can evolve from reactive service delivery into capital-generating ecosystems.
Limited seats, 4-hour gathering, for maximum focus and connection. Reach out for sponsorship or strategic partnership opportunities via alexandra.cozma[at]market-insiders.com.
KEY AREAS & TOPICS
From Experience to Structured CapitalTransforming customer journeys into measurable enterprise assets.
Operational Intelligence & Architecture
Designing customer operations as scalable, resilient performance systems.
AI-Embedded Customer Operations
Moving from automation pilots to governed, trust-based AI ecosystems.
Metrics, Governance & Financial Alignment
Linking CX performance to board-level KPIs, risk frameworks, and long-term value creation.
Omni-Channel Infrastructure
Orchestrating digital and physical touchpoints into cohesive, capital-generating journeys.
general business areas
TELECOM, FINANCE & NBFI, IT&C, RETAIL, FMCG, BUSINESS CONSULTANCY, LAW, UTILITIES, LOGISTICS, HR, AUTOMOTIVE, EDUCATION, HORECA, TOURISM, AUDIT, RESEARCH, WELLNESS, CSR & ESG, L&D, FINTECH, MARCOM, E-COMMERCE.
AGENDA COMING SOON
Event registration
Innovative Solutions: Discover the latest technologies transforming CX.
Best Practices: Explore proven strategies from Europe’s CX front-runners.
Market Trends: Stay ahead with fresh industry data and customer insights.
Inspiring Discussions: Debate challenges and opportunities with peers.
Case Studies: See how leading brands operationalise excellence.
Strategic Tools: Gain frameworks for data-driven, personalised CX.
Business Networking: Connect with customer-centric decision-makers.
Brand Reputation: Join the community defining the future of CX in Europe.
WHY ATTEND
Expert Insights: Learn from top CX innovators and multidisciplinary leaders.Innovative Solutions: Discover the latest technologies transforming CX.
Best Practices: Explore proven strategies from Europe’s CX front-runners.
Market Trends: Stay ahead with fresh industry data and customer insights.
Inspiring Discussions: Debate challenges and opportunities with peers.
Case Studies: See how leading brands operationalise excellence.
Strategic Tools: Gain frameworks for data-driven, personalised CX.
Business Networking: Connect with customer-centric decision-makers.
Brand Reputation: Join the community defining the future of CX in Europe.